Away Day Interactive Quiz

Unum

Away Day Interactive Quiz

A playful but professional interactive quiz for managers to choose the best away days

The Brief

Unum are a company with the employee in mind. They vouch for protecting the employee and help businesses to introduce benefits for their staff. Initially pitched as a static flowchart infographic, I managed the strategy, design and development of an interactive quiz as an evergreen promotional tool and light-hearted way for businessowners decide on the best away day for their staff.

The Strategy

As well as defining the overall look of the site and developing the operation of the quiz, I managed the UI and UX along with creating the icons for each of the away days’ result pages.

Each question included within the quiz covered a particular aspect of away days, including whether the away day was for physical activity, or a relaxing one.

Each question included within the quiz covered a particular aspect of away days, including whether the away day was for physical activity, or a relaxing one.

Based on the questions answered, the site would then reveal the final recommended away day, a short description and a direct link to find out more about booking the away day.

Based on the questions answered, the site would then reveal the final recommended away day, a short description and a direct link to find out more about booking the away day.

If the user isn't happy with their final result, clicking on the 'All Results' link at the top of the page reveals more away day options to choose from.

If the user isn't happy with their final result, clicking on the 'All Results' link at the top of the page reveals more away day options to choose from.